AL-Touch Brand Kit / Version 1.1 / 2026.10
Primary navy #142E40 / Signal lime #A9D33F / Soft white #F4F6F1.
Approved master letter outlines and slant retained.
Type: Arial + locally available Chinese system sans-serif fonts.
Digital type scale: display 48-72 px (mobile 32-44), headings 32-48, subheadings 20-24, body 16-18, labels 12-14.
Spacing: 8/16/24/32/48/64 px; desktop 12-column grid, mobile 4-column grid.
Graphic language: Align (shared axis), Link (fine connecting line), Touch (one lime point of focus).
Print: convert RGB with the printer ICC profile and approve a physical proof.
Use SVG for scalable artwork. Use transparent PNG when SVG is unsupported.
Wordmark minimum: 140 px wide on screen or 25 mm in print.
Icon minimum: 16 px; 32 px or larger preferred. Keep the square canvas.
Clear space: 0.25X outside the wordmark canvas, X = canvas height.
Icon clear space: 0.25D, D = square icon width.
Do not stretch, rotate, redraw or add effects.
Brand philosophy: Align & Link. Connecting technology. Creating value through communication.
